Three plans, no surprises
No lock-in, live in 14 days, and you own every asset we build. Not sure which tier fits? We'll build you a free Growth Dossier — a real audit of your search, AI-visibility, and reviews — first.
Own your city's search results — Google today, AI answers tomorrow. Schema-rich profiles and local pages built so both patients and AI assistants find you first.
How the organic engine works →Turn on demand this week while organic compounds. High-intent keywords only, tracked to booked appointments — not clicks.
How the paid engine works →Both engines land on one conversion layer — a fast website, never-miss-a-call capture, and an automated review engine — so every dollar of demand actually becomes a booked patient.
The parts no agency can bundle
Every paid tier includes the whole closed loop — the listing that finds you, the AI receptionist that books the patient, and the dashboard that proves the revenue. Most agencies sell one slice; we own the journey end to end.
Your directory profile, structured to rank on Google and be cited by ChatGPT — driving calls before you spend a dollar on ads.
After-hours and overflow calls captured, transcribed, triaged, and texted back with a booking link — so demand becomes booked patients, not voicemails.
We report in cost-per-booked-patient and case revenue — chair-level attribution, not clicks and impressions.
Your verified listing. Where every practice starts.
Foundation marketing for solo practices.
Most popular tier for ambitious single locations.
Multi-location and DSO-grade marketing.
start free, upgrade any time — your data comes with you
Billed monthly in GBP. No setup fee, no lock-in — a recommended 12-month growth journey you can cancel any time.
One high-value case — implants, full-arch, or Invisalign — can cover a year of Growth on its own. It pays for itself at one new high-value patient a month.
Exactly what's in each plan
| What's included | Starter | Growth | Scale |
|---|---|---|---|
| The closed loop — in every plan | |||
| Enriched, AI-cited directory listing | |||
| AI receptionist — never-miss-a-call capture + text-back | |||
| Reviews & reputation engine | |||
| Booked-patient dashboard — cost-per-patient, not clicks | |||
| You own your website, domain & data | |||
| Organic engine (SEO + GEO) | |||
| Conversion-focused website | |||
| Local SEO + Google Business Profile | |||
| GEO/AEO — share-of-AI-voice report (ChatGPT, Gemini, AI Overviews) | |||
| Full SEO + programmatic local pages | |||
| Programmatic SEO across every service × location | |||
| Paid engine | |||
| Google Ads for implants & Invisalign | |||
| Conversion landing pages | |||
| Conversion experimentation program | |||
| Strategy & scale | |||
| Bi-weekly strategy call | |||
| Dedicated growth strategist | |||
| Multi-location / DSO roll-up | |||
| Full revenue attribution via Practice OS | |||
| Priority build queue — changes in 72h | |||
Run your numbers
Answered up front
Do I own my website?
Yes. Websites we build for you are yours — content, domain, and design. If you ever leave, it goes with you.
How fast is onboarding?
Most practices are live in 14 days: website or site refresh, directory listing verified, and call capture switched on.
What is GEO?
Generative Engine Optimisation — making your practice the answer AI assistants like ChatGPT, Gemini, and Google's AI Overviews give when someone asks for a dentist near them. We structure your profile and site so machines can read, trust, and cite it.
Is the AI receptionist a live agent?
It answers after-hours and overflow calls, records and transcribes the message, classifies urgency with AI, and sends the caller an instant text-back with a booking link — while your team gets a prioritised callback list. It does not hold live conversations yet; when that ships, existing plans get it.
Is ad spend included?
No — ad spend is paid to Google directly and billed separately from our management fee, so you always see exactly where every dollar goes.
Can I cancel?
Any time. Plans are month-to-month with no long-term contracts; cancellation takes effect at the end of the billing period.
DSO and multi-location pricing
For DSO partnerships and multi-location practices, we build custom packages around your in-house team and growth goals. Talk to us via the audit form for a tailored quote.