Website design

A site that books. Not a brochure.

Conversion-focused practice websites that load in under a second, put booking first, and ship with the schema Google and AI assistants need. Built for patients on their phone — not for a design award.

brightsmiles.example · live
Bright Smiles DentalBook now
Family dentistry on Lamar. Same-day emergencies.
Implants, Invisalign, and cleanings — tap to book or call. Most insurance accepted.
ImplantsInvisalignEmergencyCleanings
LCP 0.8s · booking in header · schema live
The conversion leak

Pretty sites still lose the booking

<1s
load target on mobile
A slow homepage is a missed new patient before the hero even renders.
67%
choose on reviews + ease
If booking takes more than a tap, they dial the next result.
Schema
or you're invisible to AI
A brochure site with no structure doesn't get cited — or ranked.
How it works

Audit, build, then iterate

We start from what you have. If it's holding rankings or conversions back, we say so — then we rebuild or refine, not rip-and-replace for sport.

01
Audit

Speed, mobile booking, schema, and the searches your current site fails. You get a plain-language report before any design work.

02
Design & build

Service and location pages, Core Web Vitals, booking in the header, and copy written for patients — not for dentists.

03
Launch & iterate

Redirects, analytics, and conversion tracking live on day one. We keep shipping pages as SEO and ads need them.

What you get

Built to compound

01 · CONVERT

Booking-first, phone-first

Every page has a path to a chair: tap-to-call, online booking, and services patients actually search — not a 12-item mega menu.

Core Web Vitals and sub-second loads on mobile
Booking and call CTAs in the header, not buried in a footer
Service and location landing pages ready for SEO and ads
Photography and copy that match how patients choose
Bright Smiles DentalBook now
Family dentistry on Lamar. Same-day emergencies.
Implants, Invisalign, and cleanings — tap to book or call. Most insurance accepted.
ImplantsInvisalignEmergencyCleanings
LCP 0.8s · booking in header · schema live
02 · GET FOUND

Schema and GEO built in

The site isn't a separate brochure from your directory profile. Structured data, consistent NAP, and machine-readable facts ship with the build.

Practice, service, and FAQ schema for rich results
GEO-ready answers assistants can cite
Feeds the same facts as your Top Dentistry listing
Analytics and call tracking wired before launch
google.com/search · "dentist near me"
topdentistry.com › austin › bright-smiles
Bright Smiles Dental — Austin, TX
4.9 (312) · Open now · Booking
Top-rated family & cosmetic dentist on Lamar Blvd. Same-day emergencies, most insurance accepted…
Recommended by AI search · schema-verified
<1s
mobile load target
Book
in the header, every page
Schema
practice + services + FAQ
Ads-ready
landing pages, not a homepage dump

Booking took 30 seconds. The new site looks like us — and Google finally understands what we do.

Bright Smiles Dental, Austin

Questions

Answered up front

Do you rebuild or work with what we have?

We audit first. If a rebuild will pay for itself in speed, rankings, and bookings, we'll say so. If a targeted fix is enough, we won't sell you a new site.

Will it work with SEO and Google Ads?

Yes — that's the point. Service pages, schema, and conversion tracking are built so organic and paid have somewhere to land.

How long until launch?

Most single-location sites ship in a few weeks after copy and photos are in. Redirects and tracking go live with the cutover — not as a follow-up project.

See if your site is costing you patients

A free practice audit covers speed, booking friction, and whether a rebuild or a fix is the honest next step.